Case Studies

Seattle Publishing is proud of the Gutenberg Publishing System and the results achieved with its business partners. Here are some of the stories behind how we've helped others reach the success they were chasing.

Keeping Content Centralized for Web and Print

Tacoma Screw Products, an industrial and fastener supplier, needed to provide their customers with the ability to purchase from their vast online selection. Their previous website provided product ... Read More


More Than the usual publishing challenges

OREC of Japan, was beginning to launch their premiere product line in the U.S. markets after several decades of success in Europe. OREC manufacturers ... Read More


Centralizing Content is Key to Client's Online Strategy was the main website for nautical hardware manufacturer Sea-Dog Line. While considered cutting-edge when it was developed, it was outdated ... Read More


Web Content Management Made Easy With WordPress

After launching a new fundraising event, The People's Coast Classic bicycle tour, and its companion website in 2010, the following year The Arthritis ... Read More


The Reluctant Client

Matt Pollitz is an artist at heart with a mechanic's touch. His company specializes in the maintenance, repair, and restoration of vintage Volvos. This fall we approached Matt about redesigning his website to ... Read More


Cycling Publication Increases Online Relevancy

Bicycle Paper has been published in print since 1972 and has a strong regional following. While a website existed to promote Bicycle Paper, at the time its updates mirrored that of the print publication. ... Read More


Print Publication Streamlines the Editorial Process

Bicycle Paper began as the Bicycle Conspiracy in 1972. It quickly became a invaluable source of information for Northwest cyclists, with articles about everything from touring, nutrition, racing and new ... Read More


Bicycle Parts Company Realizes they are Overstocked with Products

Seattle Publishing established the Gutenberg Publishing System® at SBS in 1998. We created custom data files taken from their notoriously difficult inventory system. Gutenberg streamlined the production of the ... Read More


Website Increases Presence and Community

Steve Roberts is a wine connoisseur who travels throughout the Northwest visiting the region's innumerable wineries and vineyards. He writes about what he experiences at each location, takes photos and ... Read More


Regional Parts Supplier Establishes Online Presence

With an ever-growing line of fasteners, tools, maintenance and shop supplies, Tacoma Screw Products wished to expand their customer base. Realizing that ... Read More


Accidental Author Launches Acclaimed Book Line

Steve Roberts is infected with a love for fine wine. He travels the Pacific Northwest receiving treatment for this malady in the vineyards and tasting rooms of the region. You may have even seen this ... Read More


Disaster, Recovery, and Success

Mike Howard had spent years trying to market Tacoma Screw Products' growing line of products to reach a wider audience. As sales grew, their old catalog became more cumbersome, with longer publication times ... Read More


Reduce Costs by 25% While Increasing Page and Product Counts by 200%

Evan Moss, art director for Seattle Bike Supply (SBS), dreaded the annual Parts and Accessories Catalog. Evan spent six months cutting and pasting photos and data into a desktop publishing document to prepare ... Read More


Other Case Studies

  • Black Dollar Days Task Force


    The Black Dollar Days Task Force is a grassroots community organization. Every year they aimed to produce a business directory, a valuable resource ... Read More

  • Automotive Industrial Supply


    In an industry where the availability of a product catalog often means the difference between making or missing sales, Matthew Rowley knew that ... Read More



    Gensco, a full-line industrial wholesaler, contracted with Seattle Publishing in 2000 to produce their print catalog. In 2010, Gensco decided it was ... Read More